Audience Acuity
Enterprise Identity Management
If you think about everything modern marketing promises, personalization, attribution, AI-driven insights, it all hinges on one simple question: who is this person? Without that clarity, everything else is …
Las Vegas, NV – Nov, 17th 2025 – Fanatics, a global digital sports platform, is deepening its collaboration with Audience Acuity to further scale its first-party unified data layer (known internally as …
New SDK-based solution extends Audience Acuity’s referential identity graph into the mobile app environment. Now empowering brands with end-to-end identity resolution, deeper customer intelligence, …
If we were to rename the “identity” category today, what would we call it? It’s a simple question, but it opens up a much bigger conversation about what this category has become and …
Consolidate, Cut Costs, and Win Smarter: Why Now Is the Time to Rethink Your Identity Provider Budgets shift. Expectations don’t.Even in stable times, teams are expected to deliver more. Faster, smarter, …
Databricks users can now natively access Audience Acuity’s referential identity graph via Delta Sharing to enrich first-party data, drive activation, and accelerate time-to-value. Las Vegas, NV – …
Why Deterministic Identity Resolution is the Only Way In the pursuit of the elusive “Golden Record”—a single, unified view of an individual—many companies claim to have the solution. But not …
New York City, NY — March 12, 2025 – Audience Acuity, a leader in identity resolution, data enhancement and audience intelligence, has partnered with Precise, the pioneer in privacy-preserving data …
Consumer identity resolution is a powerful, multi-step process that connects data from various sources, aligns it to the correct individual, and persists to ensures ongoing accuracy. When done effectively, …
Consumers today engage with brands across multiple channels, devices, and platforms. To keep up, businesses need a unified view of each individual. This is where identity resolution comes in. It bridges …
Audience Acuity enables joint customers to build leading identity resolution solutions on Snowflake’s AI Data Cloud, empowering them to expedite customer and prospect identity resolution, data enhancement …
New Partnership Offers Complete Marketing Solution to Unlock Highly-Targeted Campaigns, Deep Personalization, and Improved Customer Engagement at Scale NEW YORK, Thursday, October 17, 2024 – GrowthLoop, …
